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Restoring healthy forests

Since 2016, an average of 28 million hectares have been cut down every year. That’s one football field of forest lost every single second. At this rate it would take only 700 more years for all forests on our planet to be destroyed.

That is why we need to step in. For every bracelet sold, we will contribute 10 mangrove trees back to our planet.


We do so in cooperation with our official partner Eden Reforestation Projects, which is a non-profit organization that reduces extreme poverty and restores healthy forests by employing local villagers to plant millions of trees every year.


Not only do we plant trees, we also help local communities.


Eden Reforestation Projects involves and hires local villagers for their tree planting projects, giving locals an opportunity to earn a decent income to provide for their families. 

Click the button below to see the impact of our tree planting projects.

Lifting locals out of poverty


Restoring habitat for endangered species

There are more than 200.000 species in Madagascar that are nowhere else found on the planet. However, due to deforestation, these animals have lost almost all their natural habitat.

By reforesting critical areas we help restore those habitats and give ecosystems and animals a chance to thrive again.


Reducing CO2 in the air

Mangrove trees are extremely efficient at sequestrating (= capturing and storing) CO2 from the air. They take 2-4 times more CO2 from the air than tropical forests!

Each mangrove tree sequestrates about 308kg of CO2 in an average lifespan of 25 years.


For each bracelet that would be 3080kg of CO2 taken out of the air.

To put that into perspective:

It's equal to CO2 emissions from 6 flights from Amsterdam to New York*


Why Madagascar

Today, only 10% of Madagascar original forests remain.

Moreover, 75% of all species found in Madagascar do not live anywhere else in the world. It is imperitive that these forests get restored.

Why mangrove trees

Mangrove forests are better at storing carbon dioxide than most other forests.


Besides that, they act as fisheries, keep sediment in place, produce fibre and protect inhabited areas against storms and tsunamis.


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